Retail Channel Marketing Manager

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Retail Channel Marketing Manager IDEAL INDUSTRIES, INC. is a global leader in aerospace, data communications, and electrical manufacturing. Our wire connectors and specialty tools are essential for commercial aircraft, NASA missions, and skilled trades worldwide. Responsibilities include (but are not limited to): Implement strategy for specific accounts by working directly with the sales organization to manage product line reviews, packaging updates, product transitions, and new product launches. Work cross‑functionally with Marketing, Sales, Product, Engineering, and other business leaders to identify opportunities to attract prospective customers and retain existing ones. Organize and develop go‑to‑market strategies for product executions and promotions by understanding the relevant user and distributor needs for specific distribution channels. Provide channel and key account sales forecasting support for new and promotional product introductions. Prioritize and shepherd new initiatives and projects from inception to completion in partnership with Marketing and Sales leadership. Ensure consistent brand messaging and product positioning across all channel marketing efforts. Create compelling enablement content, including sales collateral, training materials, and product documentation to support product launches across various product lines and marketing channels. Tailor content to the needs of different partner types and address specific pain points. Develop tools and resources that empower the sales team to communicate our value proposition to partners effectively. Collaborate with the Strategic Pricing Manager to develop and maintain product pricing structure. Continuously improve knowledge of market size and share to guide product portfolio decisions. Analyze data and feedback to refine and improve channel strategies. Support IDEAL at industry events, trade shows, and customer meetings. Requirements: Bachelor’s degree in a related field. 5–7 years of channel management experience with multiple product lines for professional and DIY consumers. Experience managing big‑box retail channels (The Home Depot, Lowe’s, or Menards) is required. Knowledge of Electrical or STAFDA distribution channels is a plus. Previous experience developing long‑range marketing plans for both business and product. Demonstrated ability to develop winning go‑to‑market strategies. Proven ability to develop and manage pricing strategies across channels. Collaboration skills to effectively drive cross‑functional team results. Some travel to customer sites or trade show events will be required. Expected annual salary: $94,843–$127,803, with incentive pay. Salary range is a good faith estimate; actual compensation will be based on location, skills, and experience. Benefits include: Education Reimbursement Wellness Programs 401(k) with Company Match Cash Balance Pension Plan IDEAL values rest, personal time, and community involvement through paid time off programs including Vacation, Personal Days, and Holidays. IDEAL INDUSTRIES, INC. is proud to be one of Newsweek’s Global Top 100 Most Loved Workplaces and an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.
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Location:
Chicago, IL, United States
Job Type:
FullTime
Category:
Marketing & Media

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