Chief Marketing Officer, Specialty Retail Division

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Chief Marketing Officer, Specialty Retail Division About the Company Join a leading e-commerce site specializing in home décor furnishings and related accessories. Industry Retail Type Public Company Founded 2002 Employees 10,001+ Categories Furniture Retail Home Decor E-Commerce & Marketplaces B2C E-commerce Consumer Discretionary Design Home & Garden Internet Massachusetts Non-store Retail Retail Industry Interior Design Specialties E-commerce Technology Online Retail Internet Marketing Software Engineering Customer Service Sales Inbound Sales Interior Design Engineering Talent Acquisition Analytics Business Classifications B2C E-Commerce About the Role We are on the lookout for a dynamic Chief Marketing Officer to lead the growth and brand strategy for our specialty retail division. This role is paramount in enhancing our marketing efforts across three unique lifestyle brands, each catering to distinct customer segments. The ideal candidate should possess a robust background in brand building and performance marketing, especially in the retail and consumer goods sectors. Your leadership will guide a substantial advertising budget while spearheading multi-channel marketing initiatives that ensure each brand is presented consistently and with excellence. A pivotal part of this role will be expanding brand awareness, increasing our customer base, and scaling into physical retail spaces. Applicants should have at least 10 years of marketing experience, with significant expertise in brand and performance marketing, alongside physical retail exposure. The successful candidate will demonstrate exceptional strategic thinking, problem-solving capabilities, and a deep understanding of digital marketing channels and technologies. You will build, mentor, and lead a high-performing marketing team while collaborating with senior leaders and cross-functional teams to drive the marketing agenda. Proficiency in data analytics, customer insights, and performance measurement tools is essential to your success. We seek a leader who thrives in a fast-paced, results-oriented environment and has a proven track record of driving growth and innovation on a national scale. Experience in the home, design, or fashion industry is an added advantage. Hiring Manager Title Wayfair Global CMO Travel Percent Less than 10% Functions Marketing
Location:
Boston, MA, United States
Category:
Management Occupations

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