Sr. Director, Communications, PR and Government Affairs - Modesto, CA

Architect communication strategies and programs that deliver consistent corporate messaging to enrich understanding and execution of company, banner and departmental priorities and initiatives.

Support and influences leadership team in connecting with associates to deliver consistent messaging that's aligned to business objectives.

Drive and influence initiatives using strong grasp on organizational culture.

Lead development of messaging platforms aligned with company strategy, initiatives, values and culture, including but not limited to internal website (SharePoint), breakroom TV (video production), company website (external), and web content (on store banner sites, LinkedIn, Wiki, etc.) to ensure consistency of brand voice, messaging and positioning.

Develop new and creative methods and channels for sending communications and connecting meaningfully with store associates, partnering with Retail Operations, HR and IT.

Write and edit communication materials, including presentations, speeches, posts, holding statements, press releases, and scripts.

Design and implement public relations campaigns and integrated communications that cultivate media relations, engage key stakeholders, build brand awareness and community engagement while protecting and enhancing reputation.

Detect public relations issues as they emerge and consult with appropriate executives to address.

Serve as company spokesperson and ambassador as the public face for TSMC with members of the media, company constituents, and the public.

Build and maintain relationships with local, regional, and top-tier national media organizations and individual journalists, community and industry thought leaders, and influencers to shape narrative and pitch story ideas that result in positive news coverage and competitive positioning in the consumer and trade media markets.

Develop and oversee an editorial calendar for proactive media opportunities and industry events and conferences (e.g., awards, expert interviews, op-eds, panels, and keynotes) and prepare and support leadership team during interviews and speaking engagements with background material, key messages, media prep/coaching).

Direct governmental affairs needs in areas of federal (CA, NV, WA, OR) and state (county and city ordinances) legislative requirements by influencing legislation, keeping internal constituents informed and prepared, and lobbying industry associations (CGA, FM).

Partner with Retail Operations and Real Estate for local government engagement in key geographies.

Manage teams responsible for design, execution and implementation of internal and external communications programs, company events, public relations, community relations, government affairs, video production studio, CARES Foundation, and ESG.

Attract, inspire, and retain top-tier communications, public relations and government affairs professionals through inclusive leadership, development, and a compelling vision.

Lead by example with integrity, resilience, and a commitment to excellencesetting a high standard for communication, strategic thinking, and ethical behavior.

Create annual budget for communications team and ensure compliance.

Hiring pay range: $182,107.00 - 204,880.00

Reference: req39416

The Save Mart Companies is an Equal Opportunity Employer, and we welcome resumes from individuals who will contribute to our diverse workforce.