Senior Product Marketing Manager

New Yesterday

Senior Product Marketing Manager Are you a big thinker with strategy consulting experience? Have you worked with public sector agencies in the past? Are you comfortable flexing between ambiguous, long-term projects and shorter-term operational initiatives? Do you excel at building strong relationships and influencing internal stakeholders? If so, then this role could be a great fit. We are seeking a creative, collaborative, and motivated Senior Product Marketing Manager to join us as we strive to deliver for the businesses we support. About the Role In this opportunity you will: Develop executable strategies that take advantage of our current strengths and position us for long-term customer success. Deliver new customer and market insights to the business, ultimately influencing key stakeholders and driving new courses of action. Spend significant time with customers and non-customers. Effectively partner and collaborate with a variety of internal stakeholders (e.g., Marketing, Product Management, Product Development, Sales, Market Research, Segment Leadership) to drive alignment to strategies and completion of corresponding tactics. Participate in longer range strategic thinking on product development priorities to meet the needs of our various customers. Truly understand the voice of the customer to refine and clarify value propositions to specific personas / use cases / customer types / etc. Drive product innovation in close partnership with multiple teams and functions. Seek out, analyze, and synthesize data, both internal and external, to bring fresh insights. Demonstrate and build expertise on key propositions and industry trends; be viewed as a thought leader in the risk and fraud space. Make an impact by delivering sales enablement content that speaks to our customers. About You You're a fit for the role if you: Bring experience from the legal and risk and fraud industries, specifically serving public agencies (Highly Preferred) Have 5+ years of experience in strategy consulting, product marketing, or a related discipline; an MBA is preferred Have a desire to test and learn and have an appetite for and comfort with ambiguity Understand commercial, competitive, technological, and strategic drivers and how they shape strategy Are proficient in the development of portfolio value propositions Can drive a cross-functional team to achieve material progress toward stated objectives What's in it For You? Hybrid Work Model: We've adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected. Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance. Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow's challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future. Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing. Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, an
Location:
Ann Arbor, MI, United States
Category:
Management Occupations

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