Join to apply for the Product Marketing Manager role at Citrix .

Get AI-powered advice on this job and more exclusive features.

Job Description/Responsibilities:

Develop compelling product positioning and messaging that resonates with target buyer personas.

Analyze data and insights to inform product positioning and messaging.

Help identify target audiences and develop buyer personas.

Create and manage marketing content.

Collaborate with product management, sales, and marketing teams to ensure alignment.

Assist in the creation of sales training materials and tools to equip GTM teams with the knowledge and resources they need to effectively sell our products.

Participate in sales enablement sessions and provide product marketing support.

Communicate and collaborate effectively across teams to ensure alignment on product messaging and marketing initiatives.

Required Experience/Skills:

3-5 years of experience in product marketing or related roles.

Ability to work independently on multiple projects.

Strong written and verbal communication skills with the ability to create clear, concise, and engaging content.

Strong cross-functional collaboration skills.

Basic understanding of marketing principles and best practices.

Experience in developing marketing strategies and product launches.

Optional Experience/Skills:

Bachelor's degree in Marketing, Business Administration, or related field.

Familiarity with software product development processes.

Relevant industry-recognized product marketing certifications.

A passion for technology and understanding of the enterprise software landscape is a plus.

Familiarity with marketing automation platforms (e.g., Eloqua) and CRM systems (e.g., Oracle) is a plus.

About Us: Cloud Software Group is one of the world’s largest cloud solution providers, serving more than 100 million users globally. We value passion for technology, courage to innovate, and empower our team to learn, dream, and build the future of work. Join us to make a difference and be part of our growth in the cloud space.

Additional Information: We are committed to Equal Employment Opportunity (EEO) and all qualified applicants will receive consideration regardless of protected characteristics. For accommodations during the application process due to a disability, please contact AskHR@cloud.com.

#J-18808-Ljbffr