Your responsibilities will include Design and execute regional marketing campaigns and promotional activities in collaboration with key strategic channels and in alignment with annual activation plans Develop differentiated value propositions that resonate w/ builders Develops annual activation plan (JBP), in a close collaboration with retailer, sales team and brand marketing, making sure of alignment between priorities and strategic direction Deliver business objectives for accounts and brands, and define advertising needs online and omnichannel Manage execution of the plan (development of short-long term strategy and budget) Support the Launch Business Team (LBT) with product launches Bachelor's Degree 5+ years of experience in one or more of the following: Marketing, Account Management, Sales, Project Management, Product Development, Brand Management, Channel Marketing or Shopper Marketing Bachelor's Degree in Business or Marketing Agency and Vendor Management experience 2+ years of experience with Builder Marketing and Project Management Strong influencing, and relationship building skills - including advocating for the shopper, aligning objectives across teams and partnering internally and externally to grow the business and brand equity Proactive project management skills as well as strong time management, prioritization and org acumen Strong communication skills, both written and verbal Experience with digital marketing strategies, including Search Engine Optimization (SEO), Search Engine Marketing (SEM), email marketing, and social media Learning agility, growth mindset, critical thinking, sound judgment and effective decision-making ability Proficient computer skills, especially with Google Slides and Sheets Strong analytical skills to measure and interpret campaign performance and market trends Experience in building and maintaining relationships with clients or stakeholders and work with cross-functional teams Strong problem-solving abilities to address challenges and develop effective solutions Ability to manage projects simultaneously, including budgeting, scheduling, and resource allocation